I conducted original research with Kapost to take a first deep dive into looking at the content ideation process in full, revealing some never-before quantified metrics at the needs of ideas for marketing.

See the full PDF here: Ideation interactive

What I did:

  • Developed questionnaire
  • Surveyed market
  • Analyzed results
  • Wrote report
  • Art directed report design

The research was featured in:

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See the full PDF here: Ideation interactive

What I did:

  • Developed questionnaire
  • Surveyed market
  • Analyzed results
  • Wrote report
  • Art directed report design

The research was featured in:

  • Entrepreneur Magazine
  • eMarketer News
  • MarketingProfs
  • Oracle